Digital Marketing Analyst
Description

We are looking for a skilled and innovative Social Media Executive to join our team. The ideal candidate will be responsible for crafting and executing a robust social media strategy aimed at boosting brand awareness, engaging with our target audience, and driving traffic to our digital platforms. Key areas of focus include strategy development, client management, content creation, SEO and SEM, social media management, analytics and reporting, budget management, and collaboration on assessment and proposal creation.

Responsibilities
  • Expertise in both On-Page and Off-Page SEO, as well as Technical SEO.
  • Proficient in search engine marketing and keyword research.
  • Strong skills in creative content writing.
  • Optimize existing PPC campaigns for new clients.
  • In-depth knowledge of paid advertising campaigns, including Google PPC, Facebook Ads, and other paid marketing channels.
  • Develop and implement a comprehensive social media strategy to enhance brand visibility and engagement.
  • Create and curate compelling content for various social media platforms, such as Facebook, Twitter, LinkedIn, Instagram, and more.
  • Manage daily activities on social media, including posting updates, responding to comments and messages, and monitoring trends.
  • Collaborate with the marketing team to align social media initiatives with broader marketing objectives and campaigns.
  • Analyze social media performance metrics to track progress, identify trends, and refine content strategies.
  • Stay current with emerging trends and best practices in social media marketing, and introduce innovative approaches to strengthen our online presence.
  • Build and maintain relationships with influencers, partners, and industry professionals to expand our reach and engagement.
  • Work closely with design and content teams to ensure consistency and quality in social media content.
  • Prepare and present regular reports on social media performance to stakeholders.
  • Provide daily, weekly, and monthly reports for all clients.
Qualifications
    • Bachelor’s degree in any discipline.
    • Proven experience in managing social media platforms for a brand or organization.
    • Deep understanding of social media algorithms, trends, and best practices.
    • Creative thinker with the ability to generate engaging content ideas.
    • Proficient in social media management tools and analytics platforms.
    • Experience with graphic design, video editing, and AI tools is an added advantage.
Education

UG :BCA in Computers, B.Tech/B.E. in Any Specialization, B.Sc in Any Specialization
PG :Any Postgraduate
Doctorate :Doctorate Not Required

Role

Digital Marketing Analyst

Employment Type
Full-time
Experience

2+

Job Location
Hyderabad, India
Industry
IT Services and Consulting
Date posted
September 23, 2024
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